About GSMA LA

Chairman GSMA LA

Marcelo Erlich is Uruguayan, married with three children and graduated from the Faculty of Engineering at the Universidad de la Oriental del Uruguay in August 1985, obtaining the title of Civil Structural Engineer.

Juan Carlos Jil

Deputy Chair GSMA LA

Alexis Arancibia

Market Intelligence & Technical Unit Manager

Alexis is responsible for the overall Market Intelligence and Technical issues related to GSM in Latin America.

Bernardita Oyarzún

Marketing & Communications Manager

Bernardita is responsible for the creation and implementation of the GSM LA Regional Marketing and Communications Campaign, from both the strategic and operational perspectives.

Romina Romero

Executive Assistant

Romina is responsible of all the Publics Relations in the Region; she is also in charge of the Sponsorship program and the main contact of the GSMA LA Board.